Services
Branding & Identity
Project
Identity Design
Drama SA is all about nurturing the next generation of theatre makers. The organisation came to us seeking to update the image of Drama education for the future, re-defining the role it has to play in schools and inspiring the community to engage with it.
In response to this brief, we chose a clean and modern approach that would resonate with young drama teachers, broader industry stakeholders and decision makers alike. Combining a sense of creative flair with classic poise, the logo sits alongside a series of graphic icons that allude to movement and theatrical performance.
A carefully curated suite of images and palette ensure the final brand clearly depicts the current art of Drama teaching, giving it the visibility to help stay centre-stage in the classroom.